Skin-whitening products tied to cancer perpetuate colonial beauty standards in African women.

The dangers extend beyond kanker. Many users suffer from thinning skin, delayed wound healing, and other long-term side effects. Some creams contain mercury, which can damage the kidneys, liver, and nervous system. Despite these risks, social pressures and beauty standards drive demand, particularly in regions where fairer skin is associated with status and attractiveness.

The World Health Organization and health advocates have repeatedly warned against these products, but enforcement remains inconsistent. In some areas, community education campaigns aim to shift perceptions, emphasizing the health risks and celebrating natural skin tones.

Dlova stresses that immediate action is necessary. “We need stricter regulations, better enforcement, and stronger public awareness to prevent more unnecessary suffering,” she says.

The woman in Togo, like many others, paid the ultimate price for societal beauty ideals. Her case serves as a grim reminder of the urgent need for change.