Business

Burberry urged to shift its branding strategy towards affectionate appeal instead of relying on provocation.

Burberry urged to shift its branding strategy towards affectionate appeal instead of relying on provocation.

Burberry's legacy as a prestigious brand stands unchallenged, with its iconic trenchcoat recognized worldwide. As luxury shopping increasingly values esteemed brands, Burberry emerges among those coveted by many. The label has deep roots in history and authenticity, symbolizing Britishness while promoting a commitment to sustainability through long-lasting garments.
Hossain Meah, Sara Spinelli